Social Commerce Platform for Creators & Brands

Sell products across every platform with live selling, shoppable video & multistreaming.

MY LIVE unifies creators and brands in one revenue-driven social commerce platform. Creators earn by selling products during live streams and videos. Brands onboard product feeds, set commissions, and unlock new sales channels powered by creators — with clear attribution for every checkout.

Creators: Start Selling → Brands: Onboard Now →

A Unified Commerce Hub

Creators sell. Brands scale. MY LIVE brings everything together.

Creators manage shows, clips and multistreaming. Brands manage product feeds, commissions and attribution. One hub — built for measurable social commerce.

For Creators

  • Sell live and on video across all platforms
  • Earn commissions on every tracked sale
  • Sell your own or brand products
  • Keep full control of your audience

For Brands & Shops

  • Upload product feeds (name, ID, link, price, commission %)
  • Unlock new creator-driven sales channels
  • Replace “pay for a post” with performance commerce
  • UTM + checkout attribution for every creator & campaign
Creators: Start Selling → Brands: Onboard Now →

Why creators & brands choose MY LIVE

The social commerce engine powering your live & video sales.

Multistreaming, shoppable video, catalogs, commissions and attribution — everything works together so creators earn more and brands scale faster.

Sell everywhere your audience is

Multistream your live show to Facebook, TikTok (RTMP), Instagram (RTMP), YouTube and Twitch — all from one platform.

Built equally for creators & brands

Creators earn more. Brands scale faster. Transparency replaces outdated pay-for-a-post models.

Product feeds, commissions & tracking

Brands upload product feeds, set commissions in %, and MY LIVE handles link generation and UTM attribution automatically.

A new performance sales channel

Creators become measurable sales agents, and brands unlock distributed social commerce at scale.

The rise of creator-led commerce

Live shopping, shoppable video & creator commerce are exploding worldwide.

Global numbers show why creators choose commerce over ads — and why brands treat creators as scalable sales channels.

0

Global Social Commerce Revenue (2026 est.)

0

Creator-Led Commerce Revenue (2026 est.)

0

Live Shopping Revenue (2026 est.)

Industry Insights

Analysts agree: social commerce shapes the future of retail.

Live shopping and shoppable video combine entertainment, community and high conversion.

“Live commerce is redefining product discovery.”

– McKinsey & Company

“Live shopping blends entertainment with buying intent.”

– Forbes

“Interactive video is becoming the new storefront.”

– Shopify

“Live commerce converts higher than standard ecommerce.”

– Insider Intelligence

Live Seller Academy

Learn the skills behind high-performing live & video commerce.

Courses for creators, hosts and brand teams who want to scale social commerce with confidence.

For Creators & Hosts

  • Live selling fundamentals
  • Persona, flow & storytelling
  • Offer structure & product angles
  • Understanding attribution to earn fairly

For Brands & Ecommerce Teams

  • Brief creators like a distributed sales team
  • Build creator-led sales playbooks
  • Implement UTM tracking & checkout data sharing
  • Scale creator commerce operations reliably
Visit Academy → Start Base Course →

Social Commerce Insights

Strategies for live shopping, creator commerce & multistream selling.

Learn from creators and ecommerce teams driving revenue through live and video commerce.

Browse all articles →

Fast Answers

How creators & brands use MY LIVE

A quick look at how commerce flows through product feeds, commissions and attribution.

How does MY LIVE help creators?

Creators sell products during live streams and shoppable video across multiple platforms. They choose their products, keep their audience, and earn commissions on every attributed sale.

How do brands collaborate with creators?

Brands upload product feeds with name, ID, price, link and commission %. MY LIVE generates trackable links for creators, shows and campaigns — backed by checkout data.

Which platforms can creators sell on?

Creators sell on Facebook, YouTube, TikTok, Twitch and Instagram (RTMP). Multistreaming lets every show reach the maximum audience.

Can I do live shopping on Instagram or Facebook?

Yes. MY LIVE supports Facebook Live, YouTube, TikTok and Instagram via RTMP multistreaming — enabling creators to sell products across every major social platform.

How does attribution work?

Each show, clip and creator gets unique UTM parameters. Checkout data confirms which creator drove the sale — ensuring transparent commissions.

Does MY LIVE take a cut of sales?

No. Creators earn commissions directly from brands. MY LIVE is subscription-based for both sides.

View full FAQ →